Beaver Street Seafood Firm Wins as Sharks SponsorSports visibility can pay dividends; also works with Jaguars.
Beaver Street seafood firm wins as Sharks sponsor
Posted: August 25, 2011 - 3:06am | Updated: August 25, 2011 - 6:15am
By David Bauerlein
Mark Frisch, executive vice president of Beaver Street Fisheries, was among the Jacksonville Sharks fans astonished when another fan reached onto the playing field and repeatedly grabbed an opposing team’s
kick returner in the end zone.
Frisch’s reaction had another dimension beyond surprise.
The encounter occurred directly in front of a padded wall displaying a large logo for Sea Best, the brand name for Beaver Street Fisheries’ seafood sold in grocery stores. Every time the fan’s tackle was replayed on television, Sea Best was in the background.